Campaign Partners

The logo is a product symbol for use on products and produce. There are however a number of organisations that wish to be associated with the campaign and make a corporate statement about their support for the ideals and ethos of the Australian Made, Australian Grown Campaign. The AMCL board introduced the categories of 'Campaign Partner' and 'Campaign Supporter' for this purpose.

The Campaign would like to acknowledge the following Campaign Partners:

Leading retailer, Harvey Norman furniture and bedding has recognised the importance consumers are placing on Australian made furniture and bedding products and has become a Campaign Partner of the Australian Made Campaign. “Harvey Norman customers look for quality when it comes to furniture purchases,” says Gerry Harvey, founder of Harvey Norman.

Qantas Airways needs no real introduction. Being Australia's national carrier and founded in 1920 Qantas is the worlds 2nd oldest airline. Today, Qantas is widely regarded as one of the world's leading long distance airline and one of the strongest brands in Australia. Qantas flies to 83 international destinations and 62 city and regional destinations within Australia.

Caterpillar Underground Mining continues to increase exports on an annual basis by expanding into new markets, with an expanding product range designed, developed and produced at its Burnie operations. The company now employs around 650 people in Australia. Caterpillar was the 2005 recipient of the Australian Made Large Advanced Manufacturer Export Award.

AUSVEG is the organisation that represents the interest of Australian vegetable growers. AUSVEG vision is to develop a cohesive, market focused, profitable and environmentally responsible Australian vegetable industry.

Coles is a full service supermarket operating over 730 stores throughout Australia, employing more than 87,000 people. Coles aims to deliver value, quality, freshness and convenience to meet the everyday shopping needs of its customers. A major focus for Coles is to tailor store product ranges and concepts to meet the needs of local residents.

Coles is a strong supporter of Australian growers, purchasing around $2.5 billion of fresh produce and meat each year. In 2006, 97% of Coles' fresh food and 85 % of its grocery products were sourced from Australia.

Purely Australian has been established for over 25 years and is an integral part of The Purely Group. 

The Purely Australian stores have earned an outstanding reputation for their dedicated support of Australian Made products. The stores operate at major international airports and tourist destinations throughout Australia and offer an extensive range of quality merchandise that includes knitwear, footwear, clothing apparel and accessories.

Woolworths is born and bred in Australia, and has been on Aussie shopping lists for over 80 years. With stores from Weipa in Far North Queensland to Albany at the southern tip of WA, today over 150,000 Australians make up the Woolworths Ltd. family, serving customers right across this vast country.

A key ingredient to success is the longstanding partnerships Woolworths enjoys with thousands of Australian growers and manufacturers. Woolworths Ltd. is proud to be a Campaign Partner of Australian Made, Australian Grown Campaign and remains dedicated to helping Australian enterprises flourish. 

Austrade is the Australian Government agency that builds sustainable relationships between Australian exporters and international businesses through a variety of services, including industry events, financial grants, individual support and business matching.

Crocmedia has burst in to the US, Australia and Singapore markets with unrivalled energy and ideas. In just two years the company has built a reputation for delivering quality services and cutting-edge counsel to an impressive and burgeoning list of clients. A full service public relations and strategic communications firm, Crocmedia has offices in Los Angeles, New York, Chicago, Singapore and Melbourne.

Crocmedia's comprehensive services include public relations and strategic media communications, media training, media content production, media sales, Crocmedia News (news agency) and celebrity network.   

Sixty five years ago, Roy Morgan Research discovered its own competitive edge is a unique ability to help other organisations discover theirs. As a wholly Australian owned, full-service market research company operating worldwide, the company has developed an unparalleled reputation for accurate, insightful, high quality information.
The Morgan Poll is a valuable up-to-date source of political, social and economic sentiment.Roy Morgan Single Source is Australia's leading syndicated market research study covering many industries and all media. ASTEROID, Roy Morgan Research's award-winning software, makes data virtually instantly accessible. Natural Exposure, one of the world's most proven ad testing methodologies, measures Recall, Brand Preference and Persuasion. The Reactor, now online, is Roy Morgan's proven methodology to track an audience's emotional reactions second by second.

Campaign Supporters

In addition, in 2006 Australian Made welcomed the City of Ballarat as its first Campaign Supporter. Ballarat is Victoria's second largest regional centre, with a cosmopolitan lifestyle mixed with the charm and heritage of the gold rush era. With its strong industrial base, Ballarat is a perfect fit for the campaign.

The City of Melbourne, capital of Victoria, with over 12,500 businesses is a thriving metropolis, a waterfront and entertainment centre, a world of charming heritage architecture, a centre for emerging and established art and a stylish shopping paradise

Situated in the Wimmera region of north-west Victoria, the Rural City of Horsham is home to 19,000 people and the retail, business and service centre of the Wimmera. The Horsham Rural City Council joined the Campaign as a Campaign Supporter in early 2008.

AMCL plans to work closely with state and local governments as well as local business networking groups to spread the Australian Made, Australian Grown message.

Retail Supporters

Retail Supporters are smaller retail businesses who carry mostly Australian made/grown goods and wish to promote buying Australian to their customers. To become a Retail Supporter, these businesses must register with the Australian Made, Australian Grown Campaign and meet the criteria as ourlined in the registration form. Only businesses who carry a minimum of 70% Australian made/grown stock and have a turnover of less than $5M may apply. Businesses with turnovers of more than $5M may apply to become a Campaign Partner.